{"id":342141,"date":"2025-05-23T08:02:49","date_gmt":"2025-05-23T08:02:49","guid":{"rendered":"https:\/\/integralads.com\/?p=342141"},"modified":"2025-05-23T08:27:41","modified_gmt":"2025-05-23T08:27:41","slug":"case-study-quality-attention-drives-brand-lift-for-pernod-ricard","status":"publish","type":"post","link":"https:\/\/integralads.com\/jp\/insider\/case-study-quality-attention-drives-brand-lift-for-pernod-ricard\/","title":{"rendered":"\u3010\u4e8b\u4f8b\u3011Quality Attention\u2122 \u304c\u300c\u30da\u30eb\u30ce\u30fb\u30ea\u30ab\u30fc\u30eb\u300d\u306e\u30d6\u30e9\u30f3\u30c9\u30ea\u30d5\u30c8\u3092\u5b9f\u73fe"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"342141\" class=\"elementor elementor-342141\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-fa43143 elementor-section-boxed elementor-section-height-default 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Japan\u306f\u3001\u5927\u624b\u8abf\u67fb\u4f1a\u793e\u30a4\u30f3\u30c6\u30fc\u30b8\u3068\u9023\u643a\u3057\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u9152\u9020\u30e1\u30fc\u30ab\u30fc\u306e\u30da\u30eb\u30ce\u30fb\u30ea\u30ab\u30fc\u30eb\u304c\u5c55\u958b\u3059\u308b\u30a6\u30a4\u30b9\u30ad\u30fc\u30d6\u30e9\u30f3\u30c9\u300c\u30b7\u30fc\u30d0\u30b9\u30ea\u30fc\u30ac\u30eb\u300d\u306e\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5bfe\u8c61\u306b\u3001\u5e83\u544a\u306e\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u304c\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u3084\u8cfc\u8cb7\u610f\u5411\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3092\u8abf\u67fb\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><strong><br>\u8abf\u67fb\u6982\u8981<\/strong><br>IAS\u3068\u30a4\u30f3\u30c6\u30fc\u30b8\u306f\u5171\u540c\u3067\u30d6\u30e9\u30f3\u30c9\u30ea\u30d5\u30c8\u8abf\u67fb\u3092\u5b9f\u65bd\u3057\u3001\u5e83\u544a\u306b\u5bfe\u3059\u308b\u300c\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u300d\u306e\u5ea6\u5408\u3044\u304c\u30d6\u30e9\u30f3\u30c9KPI\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3092\u5206\u6790\u3002\u672c\u8abf\u67fb\u3067\u306f\u3001IAS 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0em;\">\u30da\u30eb\u30ce\u30fb\u30ea\u30ab\u30fc\u30eb<\/span>\u306e\u53d6\u308a\u7d44\u307f\u304c\u660e\u3089\u304b\u306b\u3057\u305f<b>\u30a2\u30c6\u30f3\u30b7\u30e7\u30f3\u3068\u30d6\u30e9\u30f3\u30c9KPI\u306e\u76f8\u95a2\u6027<\/b>\u306b\u3064\u3044\u3066\u3001<br>\u305c\u3072\u4e8b\u4f8b\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>IAS 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