{"id":301946,"date":"2023-04-12T07:00:00","date_gmt":"2023-04-12T07:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/ias-brings-media-quality-to-netflix\/"},"modified":"2023-10-24T12:36:28","modified_gmt":"2023-10-24T12:36:28","slug":"ias-brings-media-quality-to-netflix","status":"publish","type":"post","link":"https:\/\/integralads.com\/uk\/insider\/ias-brings-media-quality-to-netflix\/","title":{"rendered":"Validate your media quality on Netflix"},"content":{"rendered":"\n<p><strong>It&#8217;s here: <\/strong>Experience industry-leading transparency on Netflix. As previously announced, IAS is among the first media quality partners to measure Viewability and Invalid Traffic (IVT) on Netflix, available now.<\/p>\n\n\n\n<p>Through IAS&#8217;s global solution for Netflix, advertisers can validate the quality of their CTV and OTT media buys by ensuring ads are seen by real viewers in a fraud-free environment with our easy-to-use reporting solution. <\/p>\n\n\n\n<p>With IAS&#8217;s solution for Netflix, advertisers can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Access independent, third-party post-bid Viewability and IVT reporting for Netflix<\/li>\n\n\n\n<li>Identify trends and optimize campaigns to drive performance based on engagement<\/li>\n\n\n\n<li>Get consistent measurement across media buys to understand performance<\/li>\n<\/ul>\n\n\n\n<p>Leverage media quality with cov<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s here: Experience industry-leading transparency on Netflix. As previously announced, IAS is among the first media quality partners to measure Viewability and Invalid Traffic (IVT) on Netflix, available now. Through IAS&#8217;s global solution for Netflix, advertisers can validate the quality&#8230;<\/p>\n","protected":false},"author":1,"featured_media":305690,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[295,281,290,298],"tags":[],"class_list":["post-301946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-fraud-uk","category-ctv-video-uk","category-insights-uk","category-viewability-uk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Validate your media quality on Netflix - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/uk\/insider\/ias-brings-media-quality-to-netflix\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Validate your media quality on Netflix\" \/>\n<meta property=\"og:description\" content=\"It&#8217;s here: Experience industry-leading transparency on Netflix. 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